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Details Information
Level Undergraduate
Faculty Faculty of Science, Management & Computing
Duration 3 years 4 months
Intakes January, May & September
Accreditation (EAC/BEM, MQA ref) MQA/SWA11856; Registration: R/0414/6/0147, expiring 04/2033
Tuition (Total, Malaysian) RM73,500

Who is this programme for?

For school leavers who want an industry-infused business degree with a 7-month internship, project-based learning, and a choice of future-facing specialisation (Business Analytics, Accounting via ICAEW, or an MBA-vertical Business Administration track).

What will I learn, year by year?

Years 1–2 build foundations in management, marketing, economics, accounting, finance, statistics, data mining, business intelligence, sustainability and entrepreneurship. Students then complete a 7-month industry immersion. Final study develops strategy, research and a chosen pathway in Business Analytics, Accounting (ICAEW), or Business Administration.

Where do graduates work? Name employers and roles

Roles across Business Analytics, Marketing & Customer Analytics, Finance & Risk Analytics, Operations & Supply Chain Analytics, HR Analytics, and Management & Consulting (e.g. Business Analyst, Financial Analyst, Marketing Analyst, Management Consultant). Named employers (from the public page): PETRONAS, Maybank, Malaysia Airlines, PwC, RHB, "and many more."

One thing that makes it different at UTP

Learning powered by ICAEW and CMI (Chartered Management Institute) — including an ICAEW CFAB pathway toward the ACA chartered accountancy designation — plus a dedicated Business Analytics Lab (BAL@21) and a 90% graduate employment rate within 6 months.

The Research Behind It: Which area, centre and academics?

Not research-based (undergraduate programme). Three specialisation tracks: Business Analytics (Digital Transformation & Business Strategy, Data Visualisation, Supply Chain Analytics, Responsible AI), Accounting/ICAEW (Taxation, Assurance, Business Insights & Performance, Corporate Reporting), and Business Administration/MBA vertical (Accounting for Decision Making, Business Economics, Corporate Finance, Corporate ESG Ethics).

Student Life: what should an applicant to this programme know?

Business Analytics Lab (BAL@21) for hands-on analytics/BI tool experience; active student engagement noted via "DM & BMSS Activities" (Gala Dinners, MoU signing with CMI, engagement with EY) and awards (President's Award, Capstone Awards, Best Academic Awards 2025).

Next Intake + Application Deadline

January 2027 intake — application closes 17 November 2026. Applications open 14 October 2026, registration is 4 January 2027, and semester starts 11 January 2027. Business Management is included in the January 2027 intake.

Placement or internship route for this programme

7-month Student Industrial Training + Student Industrial Project (14 credits total, Semesters 7–8), described as delivering "industry-connected learning" through industry projects, guest lectures, and mentorship alongside the internship.

Frequently Asked Questions

Business Analytics and core business area. 

Pre-University, Matriculation, Diploma, UEC in relevant fields.

management, marketing, accounting/finance, economics, operations, supply chain, and related fields.

FINANCIAL SUPPORT

Programme Lead

More than 70% of UTP students receive financial sponsorship, study loans, or merit scholarships from PETRONAS, governmental bodies, or corporate partners.

BBM Programme Leader​

Dr Nasir Abdul Jalil

Target: Straight A SPM / IGCSE

Chair, Department of Management​

Assoc. Prof. Dr Satirenjit Kaur Johl

Target: Straight A SPM / IGCSE